In the digitally connected marketplace, companies are using various marketing platforms including networking, digital media and traditional print advertising to communicate the product proposition with potential customers, convert prospects to closed sales. This needs a detailed planning which includes conducting a situation analysis, defining Customer Personas, establishing the Marketing goals, selecting the marketing tools and preparing financial budgets for Marketing efforts.
We provide strategic content advisory for Marketing Planning exercise by leveraging curated-knowledge assets including frameworks, approaches, tools and business models on the following strategic topics.
|Action Planning||Distribution Channels and Logistics||Presentation Agenda and Templates|
|Advertising Plan||Integrated Communications||Pricing Strategy|
|Brand Development||Marketing Audit||Product and Brand Planning|
|Budgeting, Forecasting, and Analysis||Implementation and Control||Product Positioning|
|Campaign Planning||Marketing Mix Decisions||Research Plan|
|Competitive Analysis||Objectives and Strategy Formulation||Sales Plan|
|Customer Analysis||Marketing Plan Implementation||Segmentation|
|CRM Plan||Marketing Planning Methodology||Situation Analysis|
|Customer Service||Multichannel Plan||Target Market Analysis|
|Digital Marketing Plan||PR Plan|
Accelerate Strategy Design and Execution: Our tools and templates cover well-researched best-practice methodologies, frameworks and models for your respective area of operations, which can help you save significant time in structuring your strategic analysis, engagement design and execution.
Based on Deep Expert Research: We have spent years on researching academic and business publications to identify and index over 14000+ methodologies, frameworks and models across over 70 business topics
During Pitch Phase: Build confidence with your prospective clients early within the RFP phase by expeditiously positioning context-specific approaches that can help drive the discussions convincingly
During Engagement: Expedite the planning and engagement design with the indexed methodologies, frameworks and business models to set the context and structure for the project outcomes
Thought Leadership Content: Leverage thoroughly-researched content to create credible pieces of Thought Leadership to showcase your expertise